Monthly Archives: September 2018

What is CRM?

What is CRM? and  Why Does it matter? CRM… Get the message! What is CRM?  It stands for Customer Relationship Management and is an approach to enable effective communication with existing and potential customers. Traditionally… Messages communicated between sender and receiver can often be misdirected, uncaptured, lost, delayed or misinterpreted. Resulting in a failure to […]